Justin Morgan is the CEO and founder of what most of us affectionately refer to as the “DMG.” From all circles within the dental industry who address dental marketing as a topic, Justin Morgan is the dental marketing guy that everyone keeps talking about.
Who he is:
Justin grew up mostly on the Central Coast of California where he pursued higher education at a local law school. Upon realizing his potential in delivering amazing internet marketing results, Justin eventually was overcome with a demand for his time and talents by providing search engine optimization and pay per click management services for local businesses.
One of those clients was eventually a dentist. Justin saw how unique the industry was and dedicated to learning more about the industry in order to best serve his dental marketing client. Upon seeing excellent results, and having already realized that law school wasn’t as satisfying, Justin decided to learn everything possible about dental marketing. Justin decided that calling himself a “guru,” “expert,” or other lofty title seemed too formal. Eventually, dental marketing clients began referring to Justin as “the dental marketing guy,” and the brand was set.
Justin credits much of his dental marketing knowledge to Fred Joyal, the creator of 1-800-DENTIST, and the author of the book “Everything is Marketing: The Ultimate Strategy For Dental Practice Growth.” He can be found on the forums at dentaltown.com providing valuable knowledge to dentists in need of marketing advice. Outside of work, Justin enjoys coaching wrestling and teaching mixed martial arts. He enjoys comedy flicks over horror movies and his favorite ice cream is moose tracks.