dental Marketing Blog

The dental marketing blog that makes things clear to dentists and orthodontists.

The dental marketing scams. Top 9 signs you’re being taken for a ride.

Many dental marketing companies will put a great deal of effort into selling you their services, signing a long-term contract, and then disappearing when you need something. Accountability is lacking from them. You can prevent this! Here are the top 9 things you can look for when avoiding what I call the “do-nothing” dental marketing […]

Top 10 Dental Malpractice Statistics You Need to Know in 2022

There are risks involved with every aspect of our lives, but when it comes to dental procedures all risks must be shared with the patient in advance. Not only is this information essential to their decision of whether to go forward with the procedure, but it also can protect you from malpractice lawsuits if there […]

How backlinks affect SEO results for dentists and orthodontists

December 3, 2021
Learn why backlinks can be used to develop higher search engine rankings and get found by patients looking for a dental professional like you! “Backlinks” in SEO terminology are when another website links to your website. Earning backlinks is an essential part of competitive SEO campaigns, so you might wonder why you haven’t heard about […]

How to improve your odds when investing in dental SEO

November 22, 2021
How to improve your odds when investing in dental SEO
2 simple steps have taken my dental SEO company from a good track record to a predictably perfect track record. I talk to dentists who are interested in getting more new patients every day. One common theme I’ve noticed with dentists who are unhappy with their current or previous marketing provider is that there was […]

The Ultimate Secret to Knowing Whether Your SEO Will Get You Enough New Patients

November 4, 2021
SEO Call
Most dentists follow the “just a cleaning” version of dental SEO. Here’s how you can avoid the most common trap in SEO. The patient calls your office and demands “just a cleaning.” What do you do? Every office has its own policy, but the vast majority of dental offices will instruct the patient that while […]
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