The Dental Marketing Guy is dedicated to promoting a simple, direct, yet powerful idea:
Track What Works.
With this basic infographic, we see just how simple it can be to ledger what's working and what's not with respect to lead generation. Track where your patients came from religiously, and you might be surprised after several months just how effective (or ineffective) each marketing tactic really is. Whether you invest in SEO or another form of lead generation, this is a great starting point for tracking where new leads come from.
Read more at my dental marketing blog.