What is “White Hat” SEO?
Welcome to the Dental Marketing Guy Show, I’m the dental marketing guy. Let’s delve into this!
Today we’re discussing what white hat SEO is. And keep in mind that some of these terms are subjective when we’re talking about white hat, black hat, grey hat SEO.
White hat SEO is a term used to describe any kind of search engine optimization campaign which is in compliance with Google’s webmaster guidelines.
My opinion is that white hat SEO is the kind of SEO you should be doing because it is low risk and tends to withstand the algorithmic changes throughout the upcoming years and decades. At the end of the day it’s all about attracting more new patients who are better for your business. Year after year, decade after decade.
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